I'm Lance Adcock.
AI Multimedia Creative Director
based in St. Aug FL

I specialize in the innovative integration of artificial intelligence with creative strategies to craft compelling podcast content and engaging social media posts. My expertise is in harnessing the latest AI tools brings a cutting-edge approach to digital content creation.

MY PROJECTS

Video Projects I have produced

🎉 Celebrating a Century of Freshness & Innovation at Wawa 🎉

From our humble beginnings in 1902 with the Wawa Dairy Farm in Pennsylvania, we've been on an incredible journey to bring you the very best in convenience and quality. It's been a journey of 100 years, filled with fresh milk from certified Guernsey cows, the evolution of our beloved Wawa Food Markets, and so much more.

🥪 From the first Wawa Food Market in 1964 to pioneering touch screen ordering kiosks in 2002, we've always aimed to serve you better. Whether it's introducing the iconic Built-to-Order® hoagies or launching our very own Wawa Burger and Pizza, our menu has grown just like our family.

⛽ Expanding from the east coast to Florida, and celebrating milestones like our 500th fuel store and partnering with Tesla, shows our commitment to not just convenience, but also to innovation.

🌟 Our commitment goes beyond just serving great food and drinks. The launch of The Wawa Foundation in 2014 underscores our dedication to giving back, supporting health, hunger, and honoring everyday heroes. Together, we've raised millions for the American Red Cross and celebrated over 150 years of partnership with the Children's Hospital of Philadelphia.

🔥 As we continue to evolve with Delivery & Curbside Pickup, and the launch of our Dinner menu, we're grateful for the journey we've shared with you. Here's to continuing our tradition of excellence and community service.Thank you for being a part of our Wawa family. Here's to the next 100 years of fresh, quality, convenience, and community.

#Wawa100YearsFresh #GottahavaWawa

🧡Want your own VSL click below
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https://dadspaidads.hbportal.co/public/65db32f686de9f0027db0e6e/1-My_services

Producing Is It Wrong Podcast with Rey Parra

Podcast Production and Multimedia Specialist
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‍Welcome to my portfolio, where creativity meets technology in the realm of podcasting. As a pivotal contributor to the hot off the press "IS IT WRONG" podcast, hosted by the iconic Rey Parra of Sacred Warrior, my expertise spans a diverse range of skills crucial in the modern digital landscape.

‍Podcast Graphics and Visuals: My artistic vision brings to life the essence of each episode. Through captivating graphics, I've crafted a visual identity that resonates with the podcast's theme and engages its audience.

Video Editing: I took on the crucial task of video editing, where I skillfully crafted the narrative flow of each episode. My approach involved meticulous attention to detail, ensuring seamless transitions, and maintaining coherence and engagement throughout the content. This process not only enhanced the storytelling but also ensured a polished and professional final product.

‍Social Media Management: Understanding the power of social media in amplifying our reach, I spearheaded the podcast's online presence. From crafting engaging posts to interacting with our community, my strategies have significantly increased listener engagement and expanded our audience.

‍Show Structure Development: Contributing to the backbone of the podcast, I've helped structure episodes to maintain a captivating flow. This involves curating content, segmenting discussions, and ensuring a coherent narrative that keeps listeners hooked.

‍Technical Pipeline Development: In an era where accessibility is key, I developed a sophisticated pipeline using specialized software. This innovation allows the podcast to stream effortlessly across multiple platforms, ensuring that our message reaches listeners no matter where they are.

Producing Listen Learn Champion with Champion Studios

Multimedia Specialist and Content Creator

‍Welcome to a glimpse of my creative journey with "Listen Learn Champion," where my multimedia expertise played a central role in the project's visual and digital storytelling.

‍YouTube Thumbnail Creation: Crafting the first point of audience engagement, I designed eye-catching thumbnails for each episode. My approach combined artistic flair with strategic elements to boost visibility and click-through rates.

‍Motion Graphics Designer: As the architect behind the show's dynamic motion graphics, I infused energy and professionalism into every frame. My designs not only enhanced the visual appeal but also complemented the show's content, making each episode more engaging and memorable.
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‍Custom Thumbnail Production: Going beyond digital design, I undertook the complete production process for custom thumbnails. This involved arranging and conducting photo shoots, with a keen eye for lighting, composition, and overall aesthetics. Post-shoot, I meticulously edited these images, ensuring they were not just visually stunning but also aligned with the show's branding.

‍Studio Setup Expertise: My role extended to setting up the studio for shoots. This included configuring the lighting to achieve the desired mood and tone, as well as optimizing the audio setup for clear, crisp sound quality, ensuring a professional production value.

‍SEO and Social Media Strategist: Understanding the importance of online visibility, I took charge of SEO optimization for the show. This entailed crafting effective titles and descriptions that boosted our content's search engine rankings. Additionally, I created engaging social media content, including reels and YouTube shorts, to expand our digital footprint and engage with a broader audience.

🛁 Welcome to the Original Granite Bracket's latest Information video, where we unveil our revolutionary products!

🌟Scriptwriting: I was responsible for developing the script, a task that involved crafting a narrative to effectively communicate the unique features and benefits of the Floating Shower Bench Kit with Schluter. My writing set the tone for the video and was designed to resonate with our target audience, highlighting the innovative aspects of the product.

Video Editing: As the video editor, I played a key role in shaping the final product. This involved selecting the best footage and arranging it in a coherent and engaging sequence. I focused on maintaining the video's pace and flow, ensuring it aligned with the script's objectives. I added effects and transitions and fine-tuned the audio quality to achieve a professional and polished look.

Graphic Production: I also handled the creation of the graphics for the video. This task required designing visual elements that complemented the script and enhanced the viewer's understanding of the Shower Bench Kit. My graphics were instrumental in illustrating the product's features, the installation process, and its overall utility, making complex details clear and engaging for the audience.

‍Designing Dynamic Logo Animations: I designed animations for The Original Granite Bracket's logo, adding a dynamic and visually engaging element to the video. This involved making the logo move, change shape, or transition in a visually appealing manner, thereby capturing the viewer's attention and reinforcing brand recognition.

The Original Floating Shower Bench Kit with Schluter.

🌟 Video Editing: As the video editor, I was responsible for compiling and refining the footage to create a cohesive and engaging final product. This would have included tasks like cutting, sequencing, adding transitions, and possibly incorporating effects to enhance visual appeal and clarity.
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Graphic Design and Animation: I produced graphics and animations that were integral to the video. This involved creating visual aids to demonstrate how the Shower Bench Kit works, its installation process, and showcasing its design features. My graphics would have helped simplify complex information and make the content more accessible to viewers.

Motion Graphics for Branding: I created and incorporated motion graphics, including animated versions of logos or brand elements, to enhance brand presence in the video. These elements would have been designed to align with the company’s branding and to seamlessly integrate with the rest of the video content.

MY PROJECTS

3d Projects

3d Tires and Graphics

Designing 3D Tire Models: Created detailed and accurate 3D models of various tire designs using advanced modeling software, ensuring each model met the specific technical and aesthetic requirements.
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Graphic Design for Tires: Developed innovative graphics for tire sidewalls, including branding elements, text, and unique patterns, enhancing the visual appeal and brand recognition of the products.

Lighting Director BarnYard

As a Lighting Director on the movie "Barnyard," your role encompassed the following key responsibilities:

Lighting 3D Scenes: I was in charge of creating and managing the lighting for various 3D scenes throughout the movie. This involved setting the tone and mood of each scene through strategic lighting techniques, ensuring that the lighting enhanced the visual storytelling and matched the director's vision.

Collaboration with Animation and Art Teams: You worked closely with the animation and art departments to ensure that the lighting complemented both the characters and the environments. Your role was crucial in achieving a cohesive look that supported the narrative and artistic style of the film.

Blend Shapes for Mouth Animations: In addition to your primary role in lighting, you also contributed to the character animation process. You created blend shapes for characters' mouth animations, which were vital for achieving realistic and expressive lip-syncing and facial expressions.

3d Modeler

Creation of 3D Assets: I played an instrumental role in designing and creating a diverse array of 3D assets. This ranged from detailed characters to intricate props and environmental elements. Each asset was crafted with a high level of detail and creativity, ensuring they aligned perfectly with the unique style and whimsical nature of "Jimmy Neutron."

3D Layout Contributions: Beyond asset creation, I was also responsible for the 3D layout of scenes. This involved meticulously positioning characters and props within each environment to support the narrative's flow and visual storytelling. My focus was on optimizing each scene for animation and cinematography, ensuring that every frame contributed to the overall storytelling effectiveness.
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Contribution to the Oscar-Nominated Film: One of the highlights of my career was my involvement in the "Jimmy Neutron" feature film, which earned an Oscar nomination. My contribution to creating 3D assets for this film was not just a professional achievement but also a personal milestone. I feel proud that my work played a significant role in the film's visual appeal and its overall success.

Motion Graphics / Visual Effects

Creating Motion Graphic Titles: I designed and animated the motion graphic titles for the series. This task required a deep understanding of the show's theme, which revolved around mysterious and often frightening encounters with cryptozoological and supernatural creatures. My goal was to encapsulate the essence of suspense and intrigue in these titles, setting the mood for each episode. Crafting these graphics demanded not only technical skills in animation software but also a creative mind to translate the show's eerie and mysterious atmosphere into engaging visuals.

Special Effects Compositing: My responsibilities also extended to special effects compositing. "Lost Tapes" presented a unique challenge due to its fictional found footage style, depicting traumatic encounters with creatures like Bigfoot, the chupacabra, vampires, werewolves, and reptilians. My role was to seamlessly integrate various special effects into the footage, enhancing the realism and impact of these encounters. This aspect of my work required a keen eye for detail and an understanding of visual storytelling, ensuring that each effect not only looked realistic but also contributed to the overall narrative and suspense of the show.

MY PROJECTS

Email Design

Creating Emails in the Auto Industry

In my role, I specialized in designing emails for the automobile industry, a task that combined my skills in graphic design, content writing, and technical preparation. I created visually appealing and informative email layouts tailored to the automotive sector. This process involved meticulously crafting graphics that resonated with the target audience, seamlessly integrating relevant links, and writing compelling content that effectively communicated key messages and promotions.

Animated GIFs, Tech Tips and Email:

As a versatile content creator for the YouTube series "Tech Tips," my role expands beyond just creating animated GIFs for websites and email campaigns. I am deeply involved in producing visually engaging content that enhances the user experience and significantly boosts the effectiveness of digital marketing strategies. In addition to crafting GIFs, I am adept at shooting videos on green screens, which allows for dynamic and versatile backdrops tailored to each episode's theme. My skills also extend to editing these videos, ensuring a seamless integration of the filmed content with the imaginative environments created through green screen technology. Furthermore, I specialize in motion graphics, adding an extra layer of appeal and professionalism to the series. This multifaceted approach ensures that each episode of "Tech Tips" is not only informative but also visually captivating and aligned with the latest trends in digital content creation.

MY PROJECTS

Blogs post I have written

All About Docks Marine Construction

Industry Research: My initial step involved in-depth research into the dock building industry, particularly in Jacksonville, FL, and Northeast Florida. I explored various aspects of dock construction, including trends, materials, and local regulations.

Company Analysis: I delved into AllAboutDocks.com's history, services, and unique selling propositions. Understanding their expertise since 1997 and their commitment to quality materials and customer satisfaction was key to crafting a message that resonated with their brand values.

Target Audience Insight: I identified the target audience - outdoor enthusiasts, waterfront homeowners, and marine hobbyists. I tailored the content to address their needs and interests, focusing on how AllAboutDocks.com could enhance their waterfront lifestyle.

St. Augustine Housing Market Predictions For 2021 & 2022

Market Research: I began with thorough research into the US housing market trends over the past few years, paying special attention to the changes brought about by the pandemic. This involved studying market reports, real estate statistics, and economic analyses.

Impact of the Pandemic: Understanding how the pandemic initially put a hold on the market and then led to its resurgence was crucial. I gathered data on the timeline of these events and their implications on the housing market.

Identifying Key Factors: My research focused on pinpointing the major factors contributing to the current boom, particularly low mortgage rates and the rise in remote work. I explored how these elements were interlinked with housing market trends.

How much should it cost to mount a TV on the wall?

Cost Analysis: I began by researching the typical costs associated with mounting a TV. This included looking into various price points for professional services and the factors that influence these costs, such as the size of the TV and the complexity of the installation.

DIY Options: I made an infographic for comprehensive view, I also explored the do-it-yourself route, investigating the costs of different mounting kits and what they typically include. This involved comparing prices across various brands and models.

Safety Considerations: An essential part of my research was understanding the safety aspects of TV mounting. I looked into common mistakes made during DIY installations and the benefits of opting for professional services.

Google My Business Signals arethe #1 Local Ranking Factor

Research on Google My Business (GMB): I started by deepening my understanding of Google My Business, its features, and how it benefits businesses. This included how GMB listings can boost a business's visibility and credibility online.

Service Specifics: I created all the graphics and videos. I explored the specific services offered by HouseHelper.page in managing GMB listings, focusing on the ways they optimize these listings to reach the top of search results.

Importance of Reviews: I delved into the significance of customer reviews on GMB listings and how they impact trust and conversion rates, substantiating this with relevant statistics.

After Effects / Premier Pro / Social Video Marketing

Educational and Informative Tone: The blog was written in an educational and informative tone, aiming to clarify the concept of a marketing funnel and the role of different content types at each stage.

Step-by-Step Approach: I presented the information in a step-by-step format, starting with the top of the funnel and moving down to post-funnel strategies. This approach was designed to help readers easily understand how each type of content plays a role in the customer's journey.

Call to Action for Services: I included a clear call to action, inviting readers to engage with our services. This started with an invitation to click an invite button for further engagement, followed by the offer of a Zoom call to discuss their social video strategy.

This is a Steak Chatbot

Research on Chatbots and Conversational Commerce: I started with comprehensive research on the role of chatbots in conversational commerce, focusing on how they are transforming customer interactions and driving sales.

Exploring Chatbot Functionalities: I delved into various functionalities and features of chatbots, particularly those relevant to enhancing customer service and sales processes in businesses.

Hidden Island Countertop Support Bracket

Understanding Countertop Support Needs: I started with researching the technical aspects of kitchen island installation, specifically the importance of adequate support for countertops due to their weight and size.

Exploring the Hidden Island Support Bracket: I delved into the specifics of the Hidden Island Countertop Support Bracket, studying its design, features, and how it addresses the support needs of kitchen countertops.

How Much Does a Custom Closet System Cost?

Research on Closet Organization: I began by researching the challenges people face with cluttered wardrobes and the benefits of having an organized closet. This involved understanding the emotional and practical impacts of a well-designed wardrobe space.

Exploring Professional Closet Design Services: I delved into the specific services offered by Amazing Closets and more, focusing on how their professional closet designers approach wardrobe organization and design.

MY PROJECTS

3d MatterPort Scans

Scaning Stores

In my unique and challenging role, I was tasked with using a Matterport 3D scanner to capture all the stores across Florida. This project was both demanding and exhilarating, involving extensive travel and meticulous attention to detail. My primary responsibility was to operate the Matterport 3D scanner, a sophisticated piece of technology designed to create high-resolution, three-dimensional scans of large spaces. I traveled to each location throughout Florida, systematically scanning the interior of these vast stores. This required not only a deep understanding of the scanner's technical aspects but also an ability to plan and execute each scan efficiently.

MY PROJECTS

3d Lighting Ecommerce

3D Modeler for an e-commerce brand,

In my role as a 3D Modeler for an e-commerce brand, I specialized in creating industrial-grade 3D renders of products for the company's website. My primary responsibility was to produce high-quality product images and 3D animations that effectively showcased the products in a virtual environment.

My day-to-day tasks involved using advanced 3D modeling software to build detailed and accurate representations of the products. I paid close attention to the textures, materials, and lighting to ensure that the renders were as realistic and appealing as possible. My goal was to make these virtual models indistinguishable from real-life photographs, providing customers with a clear and accurate visual representation of what they were purchasing.

MY PROJECTS

TXU Marquee POST OP

Project for TXU Energy

3D Modeling and Animation: I developed animated 3D models, focusing on crafting detailed and dynamic designs that were in line with TXU Energy's project requirements.

Texturing and Lighting: My responsibilities also included texturing and lighting of these models, using my skills to enhance their realism and visual appeal.

Rendering and Compositing: I handled the rendering process, turning the 3D models into final, polished animations. This was followed by compositing, where I integrated the rendered models into cohesive final scenes.

Creation of 3D Movie Marquee Elements: A notable aspect of my work was creating 3D movie marquee elements and animations, tailored to meet the specific plans and needs of TXU Energy.

PayKings Business Development Manager

As a Business Development Manager at Paykings, my role was multifaceted and focused on expanding the company's client base and market reach in the field of credit card processing services. Here’s how I would describe my job in the first person:

Cold Calling and Lead Generation: A significant part of my day-to-day activities involved making cold calls to potential clients. I was responsible for identifying and reaching out to businesses that could benefit from Paykings' credit card processing services, initiating conversations, and generating leads.

Creating Selling Materials: I took the initiative to create my own selling materials. Thisincluded developing customized email content, brochures, and presentations tailored to highlight the unique advantages of Paykings' credit card processing solutions. My approach was to design materials that were not only informative but also compelling enough to capture the interest of potential clients.

Google Call Ad Campaign

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Websites that I have Created...

So... tell me about your

My Top 3 Skills

Graphics, Interaction Designer

I currently am the lead designer on the interaction design team for Google Play.

Video, Product Designer

I’ve worked on a wide variety of internal tools for facebook over the past 6 years.

AI Dev, Graphic/Viedo Design

I started my design career with Dribbble. I was incharge of creating illustrations for the platform.

Philosophy & values

I think everyone wants the same thing - relationship with humanity, peace with the metaphysical, and experience with the universe. I try to grasp these things with my values: authenticity, creativity, & hospitality.

More about me

Skillset

With skills in over 4 different fields of design, I am the perfect person to hire when it comes to a full fledged project. Whatever your needs are, I can pretty much take on any challenge.

Product Design

Working at Facebook has taught me a lot about how to understand users, solve problems and build great products.

Visual Design

My experience at dribbble has helped me learn to develop the eye for design. Colors, typography, layout and the whole package.

Motion Design

I started my design journey with motion design in my college days. Motion is something that really fascinates me because of the flexibility of story telling.

Photography

Clicking pictures really brings out the creative in me. Phtography really makes you look and percieve things in a different way.

Instagram

If you area a person who enjoys photography, then I highly recommend that you check out my Instagram. I’m an avid traveller and I capture the best moments that I would love to cherish with the world

Follow me on IG

My Dribbble

Each dribbble shot is made with love and care. Do check out my work on
Dribbble. Likes and comments are appreciated.

Follow me on Dribbble

This is what people say about me

Here are a few lines from people who I have worked with over the past 8+ years in my design career.

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‘’Robin is one of the best designers I have worked with in my entire life. He is a designer who is very capable of taking up complex projects and delivers impeccable design.’’

Richard Owens

CEO, Company 1

‘’I think Robin has an incredible gift. It has been an absolute pleasure to work with a designer of this caliber.’’

Emily Parker

CEO, Company 2

‘’All I can say that, Robin is a phenomenal designer. The wavelength at which he thinks is astoundaing. I love the focus, passion and attention to detial in the design.’’

Vincent Rudd

CEO, Company 3